Privacy policy
Privacy Policy
Last updated: 13 March 2026
1. Introduction
This Privacy Policy describes how Little Lion Cub (referred to as "we", "our", or "the Store") collects, uses, and discloses your personal information when you visit, use, make a purchase, or otherwise interact with our website, services, and related platforms (the "Services").
Our platform is powered by Shopify, which enables us to provide the Services to you. By accessing or using any of the Services, you agree to the collection, use, and disclosure practices regarding your information as described in this Privacy Policy.
2. Personal Information We Collect
The term "personal information" refers to data that identifies you or can reasonably be linked to you. Depending on how you interact with our Services, we may collect the following categories of data:
Contact Details: Name, billing and delivery addresses, telephone number, and email address.
Financial Information: Credit or debit card details, transaction particulars, and payment methods (securely processed by our payment partners).
Account Details: Username, password, preferences, and saved settings.
Transaction Information: Purchase history, items viewed, items added to your basket or wishlist, exchanges, returns, and cancellations.
Communications: Messages sent to us via email, chat, or customer support channels.
Device and Browsing Data: IP address, browser type, internet service provider, pages visited, and access timestamps via cookies and similar technologies.
3. Sources of Personal Information
We collect information from the following sources:
Directly from you: When you create an account, place an order, complete forms, or get in touch with us.
Automatically: Through cookies and tracking technologies when you browse our store.
From third-party partners and suppliers: Including payment providers, data analytics tools, and logistics service providers.
4. How We Use Your Information
We use your personal data for the following purposes:
Providing and Improving the Services: Processing payments, arranging order dispatch, managing your account, and creating a tailored shopping experience.
Marketing and Advertising: Sending promotional updates, offers, and targeted advertisements based on your preferences (where permitted).
Security and Fraud Prevention: Protecting our website, authenticating accounts, and investigating malicious or unlawful activity.
Customer Support: Responding to enquiries, resolving issues, and maintaining our business relationship.
Legal Compliance: Meeting statutory obligations, complying with court orders, and enforcing our Terms of Service.
5. Sharing and Disclosure of Information
We may share your personal information with third parties under the following circumstances:
With Shopify and Service Providers: Companies that assist us with cloud hosting, payment processing, data analytics, email delivery, and shipping logistics.
Business and Marketing Partners: For displaying tailored advertisements and relevant promotional campaigns.
Business Transactions: In the event of a merger, sale of assets, or insolvency proceedings.
For Legal Reasons: To comply with applicable laws, legal processes, or to protect the rights and safety of our users and the Store.
6. Relationship with Shopify
Our store is operated using Shopify's technology platform. Shopify collects and processes access data to enable the functionality of the platform. Some of this data may be stored on international servers. For further details on how Shopify handles your privacy, please consult the Shopify Privacy Policy.
7. Your Rights and Choices
Depending on the data protection laws applicable to you (such as UK GDPR and international regulations), you have certain rights regarding your personal information, including:
Right of Access: Knowing whether we process your data and requesting a copy of it.
Right to Rectification: Requesting the correction of incomplete, inaccurate, or outdated data.
Right to Erasure: Requesting the deletion of personal data processed based on your consent.
Withdrawal of Consent: Opting out of marketing communications at any time via the unsubscribe link provided in our emails.
To exercise any of these rights, please contact us using the details provided at the end of this policy.
8. Security and Data Retention
We implement technical and organisational security measures to safeguard your personal information against unauthorised access, loss, or alteration. However, no system is completely secure.
We retain your data only for as long as necessary to fulfil the purposes outlined in this policy, comply with legal obligations, or resolve disputes.
9. Children
Our Services are not directed at minors. We do not knowingly collect personal information from children. If you believe we have inadvertently collected data from a minor, please contact us so we can remove it immediately.
10. Changes to This Privacy Policy
We may update this Privacy Policy periodically to reflect operational, legal, or regulatory changes. The most recent version will always be available on our website with a revised update date.
11. Contact Us
If you have any questions regarding this Privacy Policy or wish to exercise your privacy rights, please contact us at:
Email: contact@littlelioncub.uk
Address: Rua Arnoldo Mathias Frederico Lierrman, 333 - Zona Industrial Norte, Santa Catarina - CEP 89219-635